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These articles were all written by members of the Decorus Lacuna writing team. These articles are available for reprint free of charge elsewhere, but we do ask that you include this link with the article:
This article is the work of <a href="http://www.decoruslacuna.co.uk/" title="Sheffield copywriting">Decorus Lacuna</a>.
The Poetry Business relocates to Sheffield
After twenty years based in Huddersfield, the Poetry Business has now relocated to Sheffield and is set for major rebranding and expansion. The Poetry Business was established in 1986 by Peter Sansom, became a limited company in 1991 and is now an Arts Council RFO . . . Read moreThe Other Amis
“I see it differently.” Says Ronan Bennet, “Amis's views are symptomatic of a much wider and deeper hostility to Islam and intolerance of otherness”. Ronan Bennet sees it differently. Good for him. Otherness is exactly what Amis his been banging on about in the ‘world-flash’ post 9/11 . . . Read more
The Importance of Being Witty
Why do I bother? I bet you’ve said that to yourself before, even if you haven’t said it to someone else. So it is with humour in writing: why bother with it? Let’s be positive though. Why DO you bother? Why do you write? Is it to get across a point? Is it to sell something, even if it’s only an idea and not ice to Eskimos? . . . Read more
Easy on the Eye: Writing for the Web
Even aside from the requirements of search engine optimisation, writing for the web is significantly different to writing for print. Many of the most important of these differences are results of the fact that reading from a monitor puts more strain on the eye than reading from paper. This extra strain means readers are more likely to skim-read the text – or ignore it all together . . . Read more
The Power of Creative Copywriting
Many organisations produce their own copy - writing is easy, they think. After all, anyone can pick up a pen. But using a non-professional writer is like using a junior doctor to perform a heart transplant. The operation may be competent, but will the heart work? . . . Read more
Why Proofreading Matters
Is there a purpose to proofreading your work? Very much so. When undertaking any form of writing, it’s important that each and every mistook is checked over. A mistake, such as the one contained in the previous sentence, is a clear example of an occasion when proofreading was necessary. The spell check has shown that this word is correct . . . Read more
Where Have all the Heroes Gone?
Heroes have been scientists, warriors, revolutionaries, religious leaders, writers, thinkers, musicians, mountain-climbers. They have been national heroes and local celebrities, fictional characters and myths. They showed humanity at its awe-inspiring best, demonstrating excellence . . . Read more
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